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FASTFORWARD ZERO
  • HOME
  • ABOUT US
  • OUR VISION
  • SOLUTIONS
  • ARTICLES & INSIGHTS
  • CONTACT

JEROME LUCAES, CEO and FOUNDER

World Premier Experiences in business and sustainability

2 decades in world-leading climate & sustainability roles, 

at some of the largest Metals & Mining companies in the world


Strong business experience rooted in general management, strategy, sales and marketing,  B2B branding, product development, and stakeholder engagement. 


Multisector experience in metals and mining, aluminium, automotive, building, packaging, cable, food and beverage, energy and consumer electronics supply chains.

Track Record of World Premier achievements

- First ever sustainability standard across a single material value chain Aluminium Stewardship Initiative (Co-founder and early co-developer)


- the world’s first low carbon brand for a material (ALLOW). It achieved $3 Bn of sales in 4 years.


- the world first NET ZERO CARBON strategy across the metals & mining industry (Jan 2021)

 

- First high-profile Mine-to-Consumer partnerships with industry-leading businesses (Rio Tinto-Apple, BMW, Heineken, ABInbev, Ball)

Mission

Act and inspire others for a low carbon and fair society.

We work with a network of independent experts

We work with the support of a network of independent experts and institutions.


Every scenario is different, with businesses and investors each facing a unique set of challenges, demands and objectives.


For some organisations, aspirations to decarbonise may be limited by a lack of alignment, internally and externally. For others, supply chain isolation may be inhibiting circularity. Whatever the scenario, we take time to fully evaluate your unique circumstances and aspirations.


Upon recognition of your goals and barriers, we develop relevant and applicable solutions that inspire sustainable transformations to leverage your unique competitive advantages. 


We anchor our practice through long-term thinking, combined with actionable roadmaps and short-term deliverables.


Make a positive step toward NET ZERO carbon and be more competitive.


Get in touch with us today.

Proven by First Mover Experience

We bring experience and expertise

Fast Forward Zero was founded in 2022 by Jerome Lucaes, who brings more than two decades of First Mover experiences in the space of Aluminium and sustainability: 

  • First low carbon brand ever created across commodities and materials (2016), 
  • Creation of the first ever value-chain integrated sustainability standard  (Aluminium Stewardship Standard, founded in 2012),
  • World First low carbon partnerships from Mine to consumers (with ABInbev - beers, Apple - consumer electronics, Nestle/Nespresso - coffee).
  • First Net Zero Carbon strategy across the mining &Metals sector (announced in Jan 2021)

WE UNDERSTAND COMPLEXITY of businesses and supply-chains. 

The it comes to your challenge, there is a chance that we have tackled already a similar one. 

We have done it already!

And we are DRIVEN by IMPACT.

Our network of partners

Thank you to our customers

"Jerome is one of the very few business leaders with the true experience and world premier sustainability achievements which have been transformative for the metals markets and their supply chains"


John Revess, Vice President at WBCSD

You want to know more?

Contact us

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